TOP FACTS ABOUT
Over the last 30 years, both as an innovation leader of in-house design efforts and as an executive-level customer experience advocate at several digital agencies, I've led organizations in the marketing, research, content, design and product management of multi-million dollar business initiatives.
At a major consumer electronics brand, I helped formed a centralized global consumer experience organization, transforming the company's digital capabilities (marketing processes, internal systems, CX, brand), operationalize the various design efforts across the global company and deliver inspiring and optimized customer journey in line with the coming brand relaunch key to transforming the company from it’s PC roots towards a digital lifestyle brand, ensuring the delight of customers and building customer experiences that drives measurable business results.
I helped a major retail data provider develop innovative product and retail experiences for its clients. I helped plan, envision, pilot and launch into market hybrid digital and physical experiences; among them are blockchain based loyalty programs, AI-based assistants, VR/AR kiosk customer service and mobile credit card authentication solutions.
Personal Fact: I delivered 5 out of my 6 children.
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